{"id":182,"date":"2021-10-27T20:45:28","date_gmt":"2021-10-27T20:45:28","guid":{"rendered":"https:\/\/www.uglymugmarketing.com\/blog\/?p=182"},"modified":"2021-11-04T21:26:59","modified_gmt":"2021-11-04T21:26:59","slug":"is-your-website-wasting-your-money","status":"publish","type":"post","link":"https:\/\/www.uglymugmarketing.com\/blog\/is-your-website-wasting-your-money\/","title":{"rendered":"Is your website WASTING your money?"},"content":{"rendered":"<div>\n<p>I guess the better question is &#8212; Is your website making you money? \ud83d\udcb0<\/p>\n<p>If you answered \u201cno\u201d or \u201cI\u2019m not sure\u201d then you should definitely keep scrolling!<\/p>\n<p>Read more below or tune into our conversation with Megan Deterling, founder of Kudos from yesterday!<\/p>\n<\/div>\n<div><\/div>\n<div>\n<p><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/LFiwOo2574c\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>&nbsp;<\/p>\n<p>Kudos came to us last year with 2 things\u2026<\/p>\n<\/div>\n<ol>\n<li>The brand personality wasn\u2019t clearly shown on the website<\/li>\n<li>The conversion of sales from the site wasn\u2019t working seamlessly<\/li>\n<\/ol>\n<div>\n<p>Kudos offers Continuing Education courses for Texas cosmetologists and estheticians looking to renew their license in addition to non-CE courses that can help professionals develop their skills. The courses are both fun and engaging &#8211; much different than the stale and boring CE courses offered through the state. Kudos takes pride in providing \u201cedutainment\u201d for their customers.\u00a0 It was imperative that the website conveyed that personality to anyone who visited it.On the previous Kudos website, there were several steps for customers to take in order to make a purchase. In order to make more sales, they knew they needed a seamless system to convert browsers into buyers.<\/p>\n<p>Having a website ready to convert prospects into customers is important for any business owner. But, it is especially important for an e-commerce company like Kudos that has no brick and mortar. They rely solely on their website to bring in the $$$.<\/p>\n<p>Want to see their new website?\u00a0 Go check it out!\u00a0\u00a0<a href=\"https:\/\/www.kudoslearn.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/www.kudoslearn.com\/<\/a><\/p>\n<p>Here is what we\u2019d like you to think about after eavesdropping in on our conversation with Megan &#8212; Is your website ready to convert\u00a0<strong>BROWSERS<\/strong>\u00a0into\u00a0<strong>BUYERS<\/strong>?<\/p>\n<p>Is your website making you money?<\/p>\n<p>If the answer is NO\u2026 Well, let\u2019s chat!\u00a0 Call us at 318-290-3430 or email\u00a0<a href=\"mailto:dan@uglymugmarketing.com\" target=\"_blank\" rel=\"noopener noreferrer\">dan@uglymugmarketing.com<\/a>.<\/p>\n<p>We can\u2019t wait to chat with you more next week!<\/p>\n<\/div>\n<div>&#8211; Maura and Mallori<\/div>\n","protected":false},"excerpt":{"rendered":"<p>I guess the better question is &#8212; Is your website making you money? \ud83d\udcb0 If you answered \u201cno\u201d or \u201cI\u2019m not sure\u201d then you should definitely keep scrolling! Read more below or tune into our conversation with Megan Deterling, founder of Kudos from yesterday! &nbsp; Kudos came to us last year with 2 things\u2026 The&hellip; <a class=\"more-link\" href=\"https:\/\/www.uglymugmarketing.com\/blog\/is-your-website-wasting-your-money\/\">Continue reading <span class=\"screen-reader-text\">Is your website WASTING your money?<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":183,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"categories":[7],"tags":[20,12,14,11,10,15,16,13],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Is your website WASTING your money? - Ugly Mug Marketing<\/title>\n<meta name=\"description\" content=\"Is your website wasting your money? 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