{"id":538,"date":"2022-11-09T18:08:23","date_gmt":"2022-11-09T18:08:23","guid":{"rendered":"https:\/\/www.uglymugmarketing.com\/blog\/?p=538"},"modified":"2022-11-09T18:08:23","modified_gmt":"2022-11-09T18:08:23","slug":"trust","status":"publish","type":"post","link":"https:\/\/www.uglymugmarketing.com\/blog\/trust\/","title":{"rendered":"Trust"},"content":{"rendered":"<p><iframe loading=\"lazy\" title=\"Trust\" width=\"750\" height=\"422\" src=\"https:\/\/www.youtube.com\/embed\/97X3VO5ERE4?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n<p>If you don&#8217;t understand this, your business will stay stuck.<\/p>\n<p>When you start your freelance business, you typically get clients from people who are within one degree of separation from you.<\/p>\n<p>So they&#8217;re right here in your circle.<\/p>\n<p>But as you grow your business, it&#8217;s gonna move between one degree of separation, two degrees, three degrees of separation.<\/p>\n<p>Here&#8217;s the mistake that so many freelancers make is trust is at the core of this.<\/p>\n<p>So people who know you, people who do business with you, initially.<\/p>\n<p>They trust you.<\/p>\n<p>Why?<\/p>\n<p>Not because of what you do, but because of who you are.<\/p>\n<p>That is why they trust you.<\/p>\n<p>As you move out and as your business grows, you have to move further and further away.<\/p>\n<p>For us right now, we work with clients all across the country.<\/p>\n<p>And when we do that, they don&#8217;t know us.<\/p>\n<p>They don&#8217;t know that I was born and raised here in this little town, right?<\/p>\n<p>They have no connection to me. So we must look for ways to impart trust to them.<\/p>\n<p>Here are two of the best ways to do that.<\/p>\n<p><strong class=\"ql-hashtag\">#1<\/strong>: Case studies. Make sure you&#8217;re building case studies.<\/p>\n<p><strong class=\"ql-hashtag\">#2<\/strong> Testimonials. Do your job in such a way that people love to rave about you.<\/p>\n<p>\u270c \u2764<\/p>\n<p>wayne<\/p>\n","protected":false},"excerpt":{"rendered":"<p>If you don&#8217;t understand this, your business will stay stuck. When you start your freelance business, you typically get clients from people who are within one degree of separation from you. So they&#8217;re right here in your circle. But as you grow your business, it&#8217;s gonna move between one degree of separation, two degrees, three&hellip; <a class=\"more-link\" href=\"https:\/\/www.uglymugmarketing.com\/blog\/trust\/\">Continue reading <span class=\"screen-reader-text\">Trust<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":542,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"categories":[33],"tags":[14,31,11],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Trust - Ugly Mug Marketing<\/title>\n<meta name=\"description\" content=\"Tips for freelancers. 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