{"id":933,"date":"2025-02-14T10:00:31","date_gmt":"2025-02-14T10:00:31","guid":{"rendered":"https:\/\/www.uglymugmarketing.com\/blog\/?p=933"},"modified":"2025-03-20T19:38:11","modified_gmt":"2025-03-20T19:38:11","slug":"structured-marketing-growth","status":"publish","type":"post","link":"https:\/\/www.uglymugmarketing.com\/blog\/structured-marketing-growth\/","title":{"rendered":"How Wildwood Saw 21% Revenue Growth in One Year"},"content":{"rendered":"<p><b><img loading=\"lazy\" class=\"an1\" draggable=\"false\" src=\"https:\/\/fonts.gstatic.com\/s\/e\/notoemoji\/16.0\/1f4a1\/72.png\" alt=\"\ud83d\udca1\" width=\"25\" height=\"25\" data-emoji=\"\ud83d\udca1\" aria-label=\"\ud83d\udca1\" \/><\/b><strong>Results Spotlight:<\/strong> How structured marketing took Wildwood&#8217;s local fame to the next level.<\/p>\n<p>\ud83d\udcf0 <strong>In The News:<\/strong> Key trends reshaping marketing strategies this week, from fake Google reviews to America&#8217;s booming return rate.<\/p>\n<p>Let&#8217;s dive in.<\/p>\n<p><b><img loading=\"lazy\" class=\"an1\" draggable=\"false\" src=\"https:\/\/fonts.gstatic.com\/s\/e\/notoemoji\/16.0\/1f4a1\/72.png\" alt=\"\ud83d\udca1\" width=\"25\" height=\"25\" data-emoji=\"\ud83d\udca1\" aria-label=\"\ud83d\udca1\" \/>\u00a0Results Spotlight: 21% Revenue Growth in One Year<\/b><\/p>\n<p><b>The Challenge:<\/b><\/p>\n<p>Wildwood Pizza, a fast-casual restaurant in Central Louisiana, built a loyal customer base with its wood-fired pizzas and scratch-made dough. But co-owner Gary Perkins saw a problem &#8211; relying on word-of-mouth and minimal advertising wasn\u2019t enough to sustain long-term growth.<\/p>\n<p>Wildwood Pizza needed a\u00a0<b>structured marketing approach<\/b>\u00a0that could expand its audience without losing the personal, community-driven feel that made the restaurant a local favorite.<\/p>\n<p><b>The Solution:<\/b><\/p>\n<p>The <b><a class=\"m_4975764852636295172ax\" title=\"Link: https:\/\/www.uglymugmarketing.com\/\" href=\"https:\/\/uglymugmarketing.ontraport.net\/c\/s\/69i\/eo0g\/s\/stV\/vFg\/64TFSp\/Ur000TjRlW\/P\/P\/kE\" target=\"_blank\" rel=\"noopener\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/uglymugmarketing.ontraport.net\/c\/s\/69i\/eo0g\/s\/stV\/vFg\/64TFSp\/Ur000TjRlW\/P\/P\/kE&amp;source=gmail&amp;ust=1739553457063000&amp;usg=AOvVaw04sGQo5zdgZfbpjYowwV42\">Ugly Mug Marketing<\/a><\/b> team\u00a0developed a multi-channel strategy to increase visibility, strengthen customer relationships, and turn engagement into measurable revenue growth.<\/p>\n<ul>\n<li><b>Social Media Growth:<\/b> Expanded reach through social media, keeping customers engaged with menu updates and promotions.<\/li>\n<li><b>Email Marketing:<\/b> Built and nurtured a subscriber list of 4,700+ customers, increasing retention and repeat visits.<\/li>\n<li><b>YouTube Advertising:<\/b>\u00a0Created engaging video content to introduce the brand to new audiences and drive foot traffic.<\/li>\n<li><b>Website Overhaul:<\/b>\u00a0 Designed and maintained a user-friendly website to showcase the menu and make ordering easy.<\/li>\n<li><b>Community Engagement:\u00a0<\/b>Assisted with promotions and events to reinforce Wildwood Pizza\u2019s presence in the local market.<\/li>\n<\/ul>\n<p><b>The Results:<\/b><\/p>\n<p>Wildwood Pizza\u2019s new marketing strategy delivered crazy growth:<\/p>\n<ul>\n<li><b>Consistent 17% &#8211; 21% revenue growth<\/b> year-over-year<\/li>\n<\/ul>\n<ul>\n<li><b>4,700+ email subscribers<\/b>\u00a0actively engaging with the brand<\/li>\n<li><b>11k Facebook likes<\/b>, blowing up their online presence<\/li>\n<\/ul>\n<div align=\"center\"><\/div>\n<div align=\"justify\"><i>Wildwood Pizza has been using Ugly Mug Marketing since 2015. They helped us create a marketing strategy and advertising schedule that has allowed us to consistently grow our business 20%+ a year-after-year.<\/i><\/div>\n<div align=\"center\">&#8211; Gary Perkins, Co-owner<\/div>\n<div align=\"center\"><\/div>\n<div style=\"text-align: left;\" align=\"center\">\n<p><b>Ready to build\u00a0a lasting foundation?<\/b><\/p>\n<p>At\u00a0<span style=\"color: #81c1cb;\"><b><a class=\"m_4975764852636295172ax\" style=\"color: #81c1cb;\" title=\"Link: https:\/\/www.uglymugmarketing.com\/\" href=\"https:\/\/uglymugmarketing.ontraport.net\/c\/s\/69i\/eo0g\/v\/stV\/vFg\/64TFSp\/Uz0sDkQ1PN\/P\/P\/kE\" target=\"_blank\" rel=\"noopener\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/uglymugmarketing.ontraport.net\/c\/s\/69i\/eo0g\/v\/stV\/vFg\/64TFSp\/Uz0sDkQ1PN\/P\/P\/kE&amp;source=gmail&amp;ust=1739553457063000&amp;usg=AOvVaw3HRp1HForo1WsCLPxZHXch\">Ugly Mug Marketing<\/a><\/b><\/span>, we transform untapped potential into measurable success. Wildwood Pizza\u2019s success proves that the right strategy can turn great products into even greater results. Are you looking to create a marketing plan that works?<\/p>\n<p><span style=\"color: #81c1cb;\"><a class=\"m_4975764852636295172ax\" style=\"color: #81c1cb;\" title=\"Link: https:\/\/calendly.com\/d\/cpvz-fnc-zr9\/website-strategy-meeting\" href=\"https:\/\/uglymugmarketing.ontraport.net\/c\/s\/69i\/eo0g\/z\/J9Z\/vFg\/64TFSp\/sT7uEGoWis\/P\/P\/kE\" target=\"_blank\" rel=\"noopener\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/uglymugmarketing.ontraport.net\/c\/s\/69i\/eo0g\/z\/J9Z\/vFg\/64TFSp\/sT7uEGoWis\/P\/P\/kE&amp;source=gmail&amp;ust=1739553457063000&amp;usg=AOvVaw13125pBzMqt66_H8IMmkXT\"><b>Schedule a free consultation<\/b><\/a><\/span>\u00a0to get started.<\/p>\n<\/div>\n<div align=\"center\"><\/div>\n<div style=\"text-align: left;\" align=\"center\">\ud83d\udcf0 <strong>News Roundup<\/strong><br \/>\n<img loading=\"lazy\" class=\"alignnone size-medium wp-image-939\" src=\"https:\/\/www.uglymugmarketing.com\/blog\/wp-content\/uploads\/2025\/02\/unnamed-9-544x389.png\" alt=\"\" width=\"544\" height=\"389\" srcset=\"https:\/\/www.uglymugmarketing.com\/blog\/wp-content\/uploads\/2025\/02\/unnamed-9-544x389.png 544w, https:\/\/www.uglymugmarketing.com\/blog\/wp-content\/uploads\/2025\/02\/unnamed-9-909x650.png 909w, https:\/\/www.uglymugmarketing.com\/blog\/wp-content\/uploads\/2025\/02\/unnamed-9-768x549.png 768w, https:\/\/www.uglymugmarketing.com\/blog\/wp-content\/uploads\/2025\/02\/unnamed-9.png 1280w\" sizes=\"(max-width: 544px) 100vw, 544px\" \/><\/p>\n<ul>\n<li><b><a class=\"m_4975764852636295172ax\" title=\"Link: https:\/\/apnews.com\/article\/google-fake-reviews-uk-britain-regulators-65e3d8840da9a5e140b65c482317d14a\" href=\"https:\/\/uglymugmarketing.ontraport.net\/c\/s\/69i\/eo0g\/j\/HJv\/vFg\/64TFSp\/sRkhz7rEZt\/P\/P\/kE\" target=\"_blank\" rel=\"noopener\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/uglymugmarketing.ontraport.net\/c\/s\/69i\/eo0g\/j\/HJv\/vFg\/64TFSp\/sRkhz7rEZt\/P\/P\/kE&amp;source=gmail&amp;ust=1739553457063000&amp;usg=AOvVaw0q9KUcWX__0vMBNXSC8iDk\"><span style=\"color: #81c1cb;\">Google is cracking down on fake reviews<\/span><\/a><\/b>\u00a0by removing posts, banning offenders, and flagging fake business profiles.<\/li>\n<li><span style=\"color: #81c1cb;\"><b><a class=\"m_4975764852636295172ax\" style=\"color: #81c1cb;\" title=\"Link: https:\/\/sherwood.news\/business\/doordash-took-usd80b-in-orders-and-subscriptions-in-2024-but-still-operated\/\" href=\"https:\/\/uglymugmarketing.ontraport.net\/c\/s\/69i\/eo0g\/5\/HJz\/vFg\/64TFSp\/6wJTCZNHj2\/P\/P\/kE\" target=\"_blank\" rel=\"noopener\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/uglymugmarketing.ontraport.net\/c\/s\/69i\/eo0g\/5\/HJz\/vFg\/64TFSp\/6wJTCZNHj2\/P\/P\/kE&amp;source=gmail&amp;ust=1739553457063000&amp;usg=AOvVaw3ekfLkKrTEocfZ1k-Y0lKZ\">DoorDash processed $80.2 billion<\/a><\/b><\/span>\u00a0in orders and subscriptions in 2024\u00a0but still posted a $38 million loss for the year.<\/li>\n<li><span style=\"color: #81c1cb;\"><b><a class=\"m_4975764852636295172ax\" style=\"color: #81c1cb;\" title=\"Link: https:\/\/www.cnbc.com\/2025\/02\/11\/shopify-beats-on-fourth-quarter-revenue-but-gives-mixed-guidance.html\" href=\"https:\/\/uglymugmarketing.ontraport.net\/c\/s\/69i\/eo0g\/r\/HJU\/vFg\/64TFSp\/sya9IyLfnn\/P\/P\/kE\" target=\"_blank\" rel=\"noopener\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/uglymugmarketing.ontraport.net\/c\/s\/69i\/eo0g\/r\/HJU\/vFg\/64TFSp\/sya9IyLfnn\/P\/P\/kE&amp;source=gmail&amp;ust=1739553457063000&amp;usg=AOvVaw1vDQDFt7lO-8qYUovRXUH6\">Shopify beat Q4 revenue expectations<\/a><\/b>,<\/span> with revenue rising 31% and the company anticipating strong merchant momentum ahead.<\/li>\n<li><span style=\"color: #81c1cb;\"><b><a class=\"m_4975764852636295172ax\" style=\"color: #81c1cb;\" title=\"Link: https:\/\/www.adweek.com\/media\/meta-tests-streamlined-advantage-campaign-setup\/\" href=\"https:\/\/uglymugmarketing.ontraport.net\/c\/s\/69i\/eo0g\/Y\/HJj\/vFg\/64TFSp\/v9KHenJzn6\/P\/P\/kE\" target=\"_blank\" rel=\"noopener\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/uglymugmarketing.ontraport.net\/c\/s\/69i\/eo0g\/Y\/HJj\/vFg\/64TFSp\/v9KHenJzn6\/P\/P\/kE&amp;source=gmail&amp;ust=1739553457063000&amp;usg=AOvVaw0rdqseSQ-dfnadapDa_X-N\">Meta is rolling out Advantage+<\/a><\/b>,<\/span> a new ad campaign setup that blends manual and AI-driven optimization.<\/li>\n<li><span style=\"color: #81c1cb;\"><b><a class=\"m_4975764852636295172ax\" style=\"color: #81c1cb;\" title=\"Link: https:\/\/www.supplychain247.com\/article\/online-returns-by-country-statista\/e_commerce\" href=\"https:\/\/uglymugmarketing.ontraport.net\/c\/s\/69i\/eo0g\/e\/HJ5\/vFg\/64TFSp\/seKWlvMZeK\/P\/P\/kE\" target=\"_blank\" rel=\"noopener\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/uglymugmarketing.ontraport.net\/c\/s\/69i\/eo0g\/e\/HJ5\/vFg\/64TFSp\/seKWlvMZeK\/P\/P\/kE&amp;source=gmail&amp;ust=1739553457063000&amp;usg=AOvVaw1IajXCBqOjnQAtsK4BVylI\">Global return rates are climbing<\/a><\/b>,<\/span> with 48% of US consumers reporting a return last year.<\/li>\n<\/ul>\n<div>Thanks for reading!<\/div>\n<div>\n<p>At\u00a0<span style=\"color: #81c1cb;\"><b><a class=\"m_4975764852636295172ax\" style=\"color: #81c1cb;\" title=\"Link: https:\/\/www.uglymugmarketing.com\/\" href=\"https:\/\/uglymugmarketing.ontraport.net\/c\/s\/69i\/eo0g\/3\/stV\/vFg\/64TFSp\/I9qTumFXk\/P\/P\/kE\" target=\"_blank\" rel=\"noopener\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/uglymugmarketing.ontraport.net\/c\/s\/69i\/eo0g\/3\/stV\/vFg\/64TFSp\/I9qTumFXk\/P\/P\/kE&amp;source=gmail&amp;ust=1739553457063000&amp;usg=AOvVaw1kFNZKLQOMg3BOlZAnT2Sn\">Ugly Mug Marketing<\/a><\/b>,<\/span> we focus on what works\u2014not what wins awards.<\/p>\n<p>Want to turn your website into your best salesperson?<span style=\"color: #81c1cb;\">\u00a0<b><a class=\"m_4975764852636295172ax\" style=\"color: #81c1cb;\" title=\"Link: https:\/\/calendly.com\/d\/cpvz-fnc-zr9\/website-strategy-meeting\" href=\"https:\/\/uglymugmarketing.ontraport.net\/c\/s\/69i\/eo0g\/W\/J9Z\/vFg\/64TFSp\/zNeHfyBGaB\/P\/P\/kE\" target=\"_blank\" rel=\"noopener\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/uglymugmarketing.ontraport.net\/c\/s\/69i\/eo0g\/W\/J9Z\/vFg\/64TFSp\/zNeHfyBGaB\/P\/P\/kE&amp;source=gmail&amp;ust=1739553457063000&amp;usg=AOvVaw0EHj0Ehj9cqSBmM4au5LS6\">Book a free marketing strategy session<\/a><\/b><\/span>\u00a0and see how we can deliver results that matter.<\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Results Spotlight: How structured marketing took Wildwood&#8217;s local fame to the next level. \ud83d\udcf0 In The News: Key trends reshaping marketing strategies this week, from fake Google reviews to America&#8217;s booming return rate. Let&#8217;s dive in. \u00a0Results Spotlight: 21% Revenue Growth in One Year The Challenge: Wildwood Pizza, a fast-casual restaurant in Central Louisiana, built&hellip; <a class=\"more-link\" href=\"https:\/\/www.uglymugmarketing.com\/blog\/structured-marketing-growth\/\">Continue reading <span class=\"screen-reader-text\">How Wildwood Saw 21% Revenue Growth in One Year<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":935,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"categories":[1],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How Wildwood Saw 21% Revenue Growth in One Year - Ugly Mug Marketing<\/title>\n<meta name=\"description\" content=\"Discover how Wildwood Pizza achieved 21% revenue growth with a structured marketing approach. Learn how multi-channel strategies can drive lasting business success.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.uglymugmarketing.com\/blog\/structured-marketing-growth\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How Wildwood Saw 21% Revenue Growth in One Year - Ugly Mug Marketing\" \/>\n<meta property=\"og:description\" content=\"Discover how Wildwood Pizza achieved 21% revenue growth with a structured marketing approach. 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