With decades of experience and support from the Crest Family of Companies, Crest Natural Resources (CNR) launched two new companies to provide value-added services that empower clients to reach their goals whether they're buying, selling, or managing rural land.
The two new companies had no branding, and no online presence.
Engaging in a collaborative process with the CNR team, we worked to develop branding and websites for both companies.
The process began by getting familiar with each company's identity through discussions and exploration. Our team posed intentional questions to uncover key insights, guiding us in the design process.
Through a series of concepts and regular feedback sessions, we landed on logo designs and branding that resonated with each company.
Transitioning to website development, we started from scratch to design each page with a focus on conveying authority and expertise.
Through numerous one-on-one conversations with the CNR Team, we refined the designs and content, resulting in the final versions seen on their new websites.